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Company Overview

Starbucks company overview is a high-quality store with very true coffee that hardly tells the whole story. Our mission at Starbucks is “to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.” Our companies NAICS code is 722513 - Limited-Service Restaurants which is the primary code, some of Starbucks competitors are Costa Coffee, McDonalds McCafé, Dunkin Donuts and Café Coffee Day. Which makes Starbuck feel like home. Starbucks key products the following: Beverages: Brewed coffees, Italian-style espresso, cold blended beverages, roasted whole bean coffees, tea products, fruit juice, sodas, and coffee liqueur. Our food is mostly: Sandwich, Salads, pastries and ice creams. For out Nonfood items they can extent to: Mugs, Travel tumblers, coffeemakers, coffee grinders, storage containers, compact discs, games, seasonal novelty items, Starbucks card, media bar. Some of our companies’ statistics are: there are 76 countries that we have our stores located in, in the world there are 28,039, in the us we have 7,559 stores. With owned store we have 3,330 located in China. Employee wise we have about 330,00+ and for the United States we average about 157,000 employees. When it comes to most companies they try and give somewhat of a reward. Starbucks offers a loyalty program for their members which up to 14.9 million members are active. Starbucks firms would not be considered a global presence because wouldn’t be the universally respected brand we are today without their commitment to bringing our coffees to the world even though the owe much of their global success.
Starbucks. (n.d.). International Stores. Retrieved from https://www.starbucks.com/business/international-stores
Essays, UK. (November 2013). Marketing Essays – Starbucks Coffee. Retrieved from https://www.ukessays.com/essays/marketing/starbucks-coffee.php?vref=

Bhasin, H. (2018, September 2). Top 11 Starbucks Competitors. Retrieved from https://www.marketing91.com/starbucks-competitors/.
Starbucks. (n.d.). Company Information. Retrieved from https://www.starbucks.com/about-us/company-information 

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